With eBay being one of the premier ecommerce platforms on a global scale, it comes as no surprise that there are seemingly countless sellers on the site. Some can achieve greater awareness on the platform than others, though, and a good portion of this comes from Long Island SEO. Simply put, they are able to rank well on search engines. To obtain the greatest level of eBay success, here are a few do's & don'ts of SEO to know.
DO know that keywords play a major role. First and foremost, make sure that you conduct keyword research. The reason for this, according to the likes of www.fishbat.com, is that it will help you determine what you want your eBay page and its listings to rank for. Furthermore, these keywords should be used across titles, descriptions, and other text-heavy forms of content. Before long, you'll start to see your eBay lists improve from a visibility standpoint.
DON'T let your listings go up without the specifics. What are these, you may wonder? Let's say that you search for a video game on eBay; you will see a number of additional filters on the left side of the page. These will include the console that your game is for, the price at which it's listed, whether it's a new or used copy, and what have you. When creating your listings, it's in your best interest to include these details. They will help your SEO progress in a major way.
DO optimize your eBay storefront so that it's mobile-friendly. The best-ranking eBay storefronts are the ones that are responsive. What this means is that the user experience will be smooth across a litany of devices, including smartphones and tablets. Failure to account for said devices can result in SEO progress halting or steadily decreasing. For this reason, a mobile-friendly ecommerce platform is recommended.
DON'T forget to use other platforms. Aside from eBay itself, there are other platforms that you can use to improve your digital storefront's SEO. For example, you may want to start a blog that discusses topics related to your products. You may also want to use social media to spread the word further. These are just a few examples, but it should be a comfort to know that you're not limited to what eBay provides.
DO know that keywords play a major role. First and foremost, make sure that you conduct keyword research. The reason for this, according to the likes of www.fishbat.com, is that it will help you determine what you want your eBay page and its listings to rank for. Furthermore, these keywords should be used across titles, descriptions, and other text-heavy forms of content. Before long, you'll start to see your eBay lists improve from a visibility standpoint.
DON'T let your listings go up without the specifics. What are these, you may wonder? Let's say that you search for a video game on eBay; you will see a number of additional filters on the left side of the page. These will include the console that your game is for, the price at which it's listed, whether it's a new or used copy, and what have you. When creating your listings, it's in your best interest to include these details. They will help your SEO progress in a major way.
DO optimize your eBay storefront so that it's mobile-friendly. The best-ranking eBay storefronts are the ones that are responsive. What this means is that the user experience will be smooth across a litany of devices, including smartphones and tablets. Failure to account for said devices can result in SEO progress halting or steadily decreasing. For this reason, a mobile-friendly ecommerce platform is recommended.
DON'T forget to use other platforms. Aside from eBay itself, there are other platforms that you can use to improve your digital storefront's SEO. For example, you may want to start a blog that discusses topics related to your products. You may also want to use social media to spread the word further. These are just a few examples, but it should be a comfort to know that you're not limited to what eBay provides.
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